Local SEO Services
Like traditional SEO services, Local Search Engine Optimization aims to put your business in front of millions of interested customers, but within a smaller geographic area.
With this localized approach, you can expect an increase in the number of calls or qualified leads that are waiting to be converted into sales. Any small business is only as good as the number of leads it is able to convert. Local SEO will not only deliver you those leads but will also ensure better visibility within your local area and your business will only get bigger and better from there.
How Local SEO Services Help
Smartphones have revolutionized the way consumers find service providers. Almost 50% of online search queries are for products or services located nearest to the users. What does this mean for your business? It means you have the opportunity to showcase your business to the right people and increase your revenue in double-quick time.
Increased Online Visibility for Local Consumers
The trick to getting more local sales online is by showing up first on those search results. This can only happen if your Local SEO has been fine-tuned for optimum performance. With increased visibility and a search engine strategy that is optimized for your geographic area, you can always expect more lead and more sales.
Increased Web Traffic, Leads, and Sales from Local Visitors
With the help of a targeted approach, your business will gain better visibility and your site traffic will increase to an all-time high. This increased traffic will generate more qualified leads that will convert into meaningful sales.
Increased Store Traffic
Let’s be honest, a brick and mortar store relies heavily on footfall. The more people visiting your store, the more chances you will have for sales conversions. Local SEO gives you that advantage with its focus only on a specific geographic area.
More Targeted Geographic Campaigns
Your online marketing campaigns are only as good as your target audience. With Local SEO you get to target a niche audience that will respond better to your marketing advances. This improves the quality of leads and your conversion rates get better.
More Targeted Geographic Campaigns
Making your mark in a tight niche can be daunting. But, with Local SEO you rest assured your business will shine through all the noise. With impactful content and result oriented analytics your business will always remain on top.
What Goes Into
Our Local SEO Packages
Local Competitor Analysis
Knowing what your competition is doing is the right way to start your Local SEO journey. Our experts analyze how you stand against your competition and build a strategy that aims to surpass them with positive results.
Building and Monitoring Local Citations
Having your local business listed in online directories will get you the desired attention, but finding the right directory for your business and having the right citation takes an effort.
Publishing and Optimizing Localized Website Content
DWS Local SEO Services will keep you ahead of the curve. Our analysts are always refining the keyword research strategy to know how your customers search for your product or service.
Optimizing and Managing Your Google My Business Account
Your ‘GMB’ page will be the first thing a prospective customer sees on a search page. Having the right information there is crucial. We optimize the page with your business address and contact information, claim the Google map listing so customers can find you easily.
Tracking Your Campaigns
Local SEO FAQs
Local SEO is an effective way to market your business to people closest to you online. Local SEO helps businesses promote their products and services to local prospects and audience.
Local SEO services are professional services that can help you manage and improve your local SEO needs for your business.
Local SEO helps you:
- Build online visibility
- Reach prospects near your location
- Gain footfalls and sales
- Improve your brand reputation
- Improve voice search SEO
“Everywhere!” is going to be the ebullient byword for approaching a brand new year of local search marketing with gusto. In 2022, the opportunity is there for local businesses to be everywhere customers are looking at a time when they are particularly open to change, whether that’s exploring new companies, testing new brands, or trying new modes of communication.
Local SEO is a part of overall SEO and contains a geographical element to it. It is usually centered around a brick-and-mortar location – local SEO concentrates on building signals of relevance around this location.
SEO, on the other hand, works on improving visibility in the SERPs and online, for a global audience.
Google local listings are the business listings that show up on the map on the first page of a Google search result. You can do this managing your Google My Business page.
To optimise your GoogleMyBusiness listing – set up your page with a relevant category and populate it with great images, your phone number and local information. Encouraging reviews and optimising your own web site for local SEO will help optimise your listings.